About the Color Matrix

Learn how our tests work and how to use them.

What is Context?

As human beings, our lives are contextual. Taking context into consideration is what makes the Color Matrix Personality Tests such a powerful insight tool.
People can exhibit different behaviors depending on the life or emotional context they are in. So when taking your Color Matrix tests, choose the order to pop your descriptive bubbles considering a personal context (like who you are at home or in personal relationships) first. 

The subsequent tests will take into consideration how you see yourself at work  (professional context) and who you wish your ideal self to be. There can be differences. Why? Because we can focus on behaviors and strengths we need at work to the point that a secondary color can become more primary at work, or one of our third level colors can rise to become a secondary color depending on the context in which we take the test.

In the last three tests, we will examine how you see yourself under stress, then in your extremes, and finally, which side of the color wheel you draw your values from.

The Color Wheel

For centuries, artists have used the six colors of the artist's color wheel to recreate everything they could see or imagine. Because this metaphorical base is incredibly simple an universal, we believed it could help people easily understand how their unique blend of personality tendencies colored their choices, behaviors and actions.
Our personality tendencies color the lenses through which we see the world. Each of the six colors represent a unique set of personality tendencies that influence and define the ways we interpret and interact with those around us.

Personality Tendencies

We have chosen to use the term personality tendencies instead of personality traits or types. Personality color tendencies do not define or confine our behavior. They are merely tendencies toward thinking or behaving. We believe that effective personality typologies should reveal and increase knowledge and understanding of individuals, as opposed to diminishing knowledge and understanding as occurs in the case of stereotyping, with a fixed and oversimplified image or idea. Personality color tendencies are distinguishing qualities or characteristics, however, we believe these tendencies to be more fluid and contextual, not as fixed as traits or types.

Complementary Colors

Complementary colors are found on opposite sides of each other on the color wheel. In art, complementary colors when used together cause each other to stand out brighter. This concept also applies to balancing your extreme color personality tendencies. For example, if you're acting out extreme red tendencies, developing more of your centered complementary color, green, can help restore your clarity and  strength. We call this utilizing your "Complimentary Color”.

Entitlement

Extreme Personality Tendencies begin with an Entitled mind set. No personality is immune to its influence.
An entitled mind set is fed by feelings of scarcity and insecurity. We begin to believe we are “owed” whatever it is that we want. When we feel that we are not getting what we deserve, feelings of entitlement justify  the expression of personality extremes such as jealousy, frustration, rage, anger, dissatisfaction, and disconnection.

Assessing Test Results

The color with the highest total number in any given context is called your Primary Color. The next two or three highest totals are your Secondary and Tertiary Colors.

Also pay careful attention to your lowest number. This is called your "Crazy Color" because it is the color tendencies you are most likely to misunderstand. Therefore, people exhibiting these color tendencies (especially in their extremes) will often make you feel crazy.